Bity is excited to announce a strategic partnership with UFC (Union of Financial Corners), a pivotal player of traditional currency exchange and a key representative of Western Union across Switzerland since 2005. This collaboration combines Bity’s cutting-edge expertise in the cryptocurrency sector and UFC’s large network and experience in exchanging currencies.
At its core, the partnership between Bity and UFC is fueled by a shared vision of financial accessibility and innovation. UFC, with its rich history dating back to 2005, has been at the forefront of offering communication and payment solutions that closely meet customer needs. This legacy of excellence and adaptation, especially with the integration of digital payment services since 2016, sets a solid foundation for our collaboration. The partnership between Bity and the UFC began in August 2018, marked by the installation of the first crypto ATM in a UFC establishment. To date, Bity has installed nine crypto ATMs within the UFC network.
Today marks the commencement of a new pilot program across five Geneva sites, aimed at enabling customers to purchase cryptocurrencies effortlessly at UFC’s established exchange offices. Clients will have the option to buy cryptocurrencies directly and physically at the counter, ensuring simplicity and ease of use. This pilot is designed to democratize access to digital currencies, making the acquisition of cryptocurrencies as straightforward as buying foreign currency. This initial phase concentrates on purchases, with plans to expand the services to include sales, spreading to more locations based on the pilot’s success. We’re committed to making cryptocurrency more accessible to everyone.
Partnering with over 130 stores across the country, UFC has continuously adapted to meet the evolving needs of its clients, blending traditional money transfer services with digital communication and payment solutions. This adaptability and forward-thinking approach make UFC an ideal partner for Bity in our quest to bridge the gap between conventional and crypto finance.
This partnership represents more than just an expansion of services; it is a shared commitment to fostering accessibility and convenience in the crypto industry. We are excited to see where this collaboration will take us and look forward to keeping you updated on our progress.
